From Backyard Idea to National Spotlight: The Chair Blanket™ Heads to Shark Tank

FOR IMMEDIATE RELEASE

ROCKVILLE, Md., Feb. 25, 2026 — What started as a simple frustration with cold, wet outdoor chairs has quickly become one of the fastest-growing comfort brands in the country.

Entrepreneurs Chris and Tiffany McCasland, founders of The Chair Blanket™, will appear on ABC’s Shark Tank on Wednesday, March 4 at 10:00 PM ET/PT sharing the story behind their patent-pending product that has already sold more than 70,000 units nationwide in just over a year.

The Chair Blanket™ officially launched in Fall 2024 with a presale campaign that sold out, validating immediate consumer demand. What began as a limited release quickly turned into rapid multi-channel expansion across direct-to-consumer, Amazon, Walmart.com, TikTok Shop, and wholesale platforms. Since launch, the brand has experienced accelerated growth driven by word-of-mouth, social media buzz, and strong repeat purchasing.

Designed to transform any chair into a warm, dry, and comfortable retreat, The Chair Blanket™ combines ultra-soft fleece on one side with a waterproof backing on the other. Engineered with a stretch-to-fit back that hugs most standard chairs to keep it in place, it eliminates the common problem of damp, dirty, or freezing seats at tailgates, fire pits, sporting events, campsites, concerts, and backyard gatherings. Each cozy chair cover includes a built-in carry pouch and is machine washable, making it as practical as it is cozy.

From Pandemic Pivot to Prime Time
Chris McCasland, who lost his corporate job during the COVID-19 pandemic, and Tiffany McCasland, a former strategic communications professional at the Pentagon, previously built and scaled City Bonfires into a nationally recognized outdoor brand. After identifying the universal frustration of uncomfortable outdoor seating, they set out to create a solution that felt obvious once you saw it.

“We launched with a presale to test demand — and it completely sold out,” said Chris McCasland. “That told us immediately this wasn’t just a good idea. It was a needed product.”

Tiffany added, “The speed at which The Chair Blanket has grown has been incredible. Families, sports fans, and outdoor lovers instantly understand it. Once you use it, you don’t want to sit without it.”

The company has since sold over 70,000 units and continues to expand into new patterns, seasonal drops, and retail partnerships as national awareness builds.

The upcoming Shark Tank appearance marks another major milestone for the McCaslands, who are balancing rapid brand growth while raising their family in Montgomery County, Maryland.

“We’ve always believed in building products that make simple moments better,” Chris said. “Now we’re stepping into the Tank to see if a Shark wants to help us scale this even bigger.”

Tune In
Watch The Chair Blanket™ pitch on Shark Tank, Wednesday, March 4 at 10:00 PM ET/PT on ABC and stream next day on Hulu.For more information or to shop the product, visit:  www.TheChairBlanket.com

ABOUT:

About The Chair Blanket™:
The Chair Blanket™ is the only outdoor seating accessory with fleece on one side and waterproof backing on the other. Lightweight, portable, and patent-pending, it fits any chair for camping, tailgates, picnics, or relaxing at home. Available at TheChairBlanket.com, Amazon, Walmart, TikTok Shop, ShareASale/AWIN, and Skimlinks.

Tiffany Anzalone McCasland, Co-Founder & CEO of The Chair Blanket™
Tiffany Anzalone McCasland is Co-Founder and CEO of The Chair Blanket™, a patented, one-of-a-kind cozy blanket and windproof, waterproof chair cover in one. In 2026, she stepped into the national spotlight when she and her husband pitched The Chair Blanket on Shark Tank, bringing their category-creating outdoor comfort innovation to millions of viewers. With more than 20 years of experience in strategic communications and marketing, Tiffany has built and scaled brands across the government, nonprofit, and private sectors, including the nationally recognized outdoor lifestyle company City Bonfires. A graduate of Boston College with a Master’s degree in Mass Communication from Louisiana State University, Tiffany blends entrepreneurial vision with deep expertise in brand strategy and storytelling. She lives in the Washington, DC area with her husband and two sons.

Chris McCasland, Founder of City Bonfires & The Chair Blanket™
College dropout turned entrepreneur, Chris McCasland is the Founder of City Bonfires and Co-Founder of The Chair Blanket™, a one-of-a-kind cozy blanket and windproof, waterproof chair cover in one that he pitched alongside his wife on Shark Tank. Chris built City Bonfires from a product made in his garage into a nationally recognized brand selling more than 1 million units, with its founding story amassing over 400 million views. He oversees e-commerce operations across his companies, from procurement to fulfillment, and has appeared on Fox News, Fox Business, CNBC, QVC, and Shark Tank. Prior to launching consumer brands, Chris spent more than 15 years in the sports and event ticketing industry where he oversaw hundreds of millions in ticket sales. He lives in the Washington, DC area with his wife and two sons.